Tag Archives: sales cycle

Setting clear targets helps identify opportunities to book more freight, consistently move more loads, and create a winning company culture.

James T. Kenny, Ph.D., and Peppi M. Kenny, Ph.D.| WESTERN ILLINOIS UNIVERSITY In today’s digital-centric environment, third-party logistics companies (3PLs) can’t ignore the importance of technology in their marketing efforts. Although social media is more than two decades old, most marketers will inform you that it really took off in 2006. This was the year Facebook and Twitter became available ...