3PL Perspectives
James T. Kenny, Ph.D., and Peppi M. Kenny, Ph.D.| WESTERN ILLINOIS UNIVERSITY In today’s digital-centric environment, third-party logistics companies (3PLs) can’t ignore the importance of technology in their marketing efforts. Although social media is more than two decades old, most marketers will inform you that it really took off in 2006. This was the year Facebook and Twitter became available ...
Read More »Leveraging Technology In Your 3PL Marketing Efforts
